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Concept project

Concept, not a real businessWebsite · Brand · Instagram

Northside Heating & Air

HVAC company in Columbus, OH. A bold logo that works on vans and shirts, a lead-generating website with a booking form up top, and an Instagram profile with tips and before/after posts.

01 — Website

A website built to get customers

02 — Brand

Brand identity: logo, colors, type, stationery, merch, signage, social

Northside Heating & Air

HVAC company · Brand identity

Naming · chosen

Northside Heating & Air

Neighborhood first: people search for the side of town, then the service.

@northsideair · northsideair.com

Also on the shortlist

  1. Comfort Pro HVACSounds like everyone else
  2. Steady AirHard to remember on a van
  3. Columbus Climate Co.Too long for a truck door
Northside Heating & AirPrimary
Northside Heating & AirReversed
Icon
Northside Heating & AirOne color
PrimaryHEX #0F2742
RGB 15 · 39 · 66
PaperHEX #FFFFFF
RGB 255 · 255 · 255
AccentHEX #F26B1D
RGB 242 · 107 · 29
SupportHEX #E7F1FB
RGB 231 · 241 · 251
Aa

Archivo

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 &$!?

Archivo for text. We have kept Northside homes comfortable since 2009. Every tech is licensed, background-checked and paid to fix it right, not to upsell you.

Northside Heating & Air

Columbus, OH · March 12

Dear neighbor,

We have kept Northside homes comfortable since 2009. Every tech is licensed, background-checked and paid to fix it right, not to upsell you.

Heat and AC fixed today. Not next week. We would love to see you soon.

Warmly,
Dave Miller
Owner

Columbus, OH · (614) 555-0198 · northsideair.com
Northside Heating & Air
Dave MillerOwner

(614) 555-0198
northsideair.com
Columbus, OH

Northside Heating & Air
DaveTeam
Stationery & badges
Northside Heating & Air
Northside Heating & Air
Northside Heating & Air
Merch

Northside Heating & Air

Columbus & suburbs
7 days · 7 am–9 pm
Signage

Heat and AC fixed today. Not next week.

No heat? No AC? We answer the phone 24/7.

northsideair
AC & furnace repair · From $89
Northside Heating & Air

Book a free system check

Tap to call (614) 555-0198
Social media kit
03 — Instagram

A profile that looks like a brand

9:41
northsideair
369posts
37.4Kfollowers
413following
Northside Heating & AirHVAC company

Heating & AC · Columbus, OH · Same-day service ❄️🔥

northsideair.com
FollowMessageContact
ServicesReviewsTeamHoursBook
Heat and AC fixed today. Not next week.

A clear bio with the main offer, highlight covers in the brand colors and a first grid that mixes photos, the logo and a message, so the profile looks finished from day one.

Add a profile makeover

04 — Get it

Want this for your business?

Logo, website and Instagram like Northside Heating & Air are all in the Starter Kit for $249, or build your own package and pay only for what you need.

Order the Starter Kit · $249Build your package

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